In the coming months, we must find ways to overcome these challenges.
This is not a time to step back, lick our wounds, and fret about the future. It is a time for bold action and dogged determination. We must step up – together – to face the moment.
And I can assure you that Project Drawdown will help lead the way. We will stand taller than ever for science, effective climate action, and the better, more sustainable world within our reach.
First, we must stay grounded in science and advocate for evidence-based climate solutions.
Project Drawdown is relentlessly focused on finding the best solutions to the climate crisis. Mostly, that means finding the things that work – solutions with concrete evidence of effectiveness, scalability, competitive cost, and viable impact. Our team spends thousands of hours researching potential climate solutions, sifting and winnowing the available data to find the ones that actually make a difference.
And we go to great lengths to share these solutions freely with the world through accessible, easy-to-understand materials. We don’t bury our findings in bewildering jargon or lock them behind paywalls in obscure journals.
My motto is, “Do good science and share it well – so that science can do good.” That ethos permeates throughout the culture and work of Project Drawdown.
Unfortunately, being a staunch defender of science means we sometimes have to call out proposed solutions that don’t work.
Proposals for ineffective climate “solutions” are everywhere these days – in all sectors, in every community, and at both ends of the political spectrum. Too often, people fall prey to flash over substance, investing billions of dollars in unproven schemes while letting proven, ready-to-go solutions languish.