December 22, 2021

Drawdown Labs year in review: accelerating the moment of drawdown

by Drawdown Labs team

To be a business climate leader in the 21st century, doing incrementally “less harm,” relying on offsets, and making far-off emissions reductions commitments no longer make the grade. And while the U.S. Congress repeatedly fails to lead on climate, the private sector must dramatically level up its ambition and action. We need a new definition of business climate leadership, one that not only dramatically reduces emissions, but also mobilizes capital, skills, and technologies—as well political and cultural influence—to scale climate solutions, quickly, safely, and equitably in the broader world. 

Drawdown Labs engages businesses, investors, and philanthropies to take bolder and more expansive climate action. Below are key highlights of our 2021 work and impact.

This year: We worked to make every job a climate job.

  • We published Climate Solutions at Work, a how-to guide for employees poised to help companies take bolder climate action—encouraging every employee to find their inroad. The guide introduced a framework for the drawdown-aligned business, an ambitious new north star for the private sector. We presented this new framework to over 700 employees (across hundreds of businesses) in the last two months alone, and shared with many more via social and press (enjoy features in Fast Company and GreenBiz). 
  • We built community and shared tangible steps to grow climate engagement at work. In a collaboration with The All We Can Save Project, we launched an expanded edition of All We Can Save Circles, specifically designed to help employees foster dialogue and action around climate in their workplaces. To celebrate the launch, our organizations hosted a virtual event with 450 attendees across dozens of organizations and industries. (Join our Slack community, today!) 
  • Collaborating with our partners to develop job-specific playbooks for climate action, including a guide for marketing teams at a large tech company to integrate climate action into their jobs.

We spread the word about climate solutions by:

  • Advocating for climate action—and the private sector’s role in scaling solutions—far and wide: on CNN, The Weather Channel, and the Second Transition and Your World, Your Money podcasts. We also publicly challenged companies in various outlets, while we supported our committed business partners to accelerate their action.
  • Facilitating crucial knowledge sharing of solutions and bringing in the experts. Our partner Google presented to the Drawdown Labs consortium on the impact of their 24/7 Carbon Free Energy (CFE) initiative, inspiring others to learn more and take related action at their own companies through the recently launched Carbon Free Energy Compact.
  • Providing insights to dozens of philanthropies, startups, and impact investors on the most impactful climate solutions, helping build awareness of and shape strategies for—much-needed climate financing.

We convened private-sector partners to help galvanize outsized impact by:

  • Partnering with ENGIE Impact, Rare, Count Us In, and Netflix's "Breaking Boundaries: The Science of Our Planet” to collaborate on a new platform for individuals to identify the solutions that resonate most in their own lives and calculate the positive impacts those choices make. Project Drawdown’s own Chad Frischmann and Crystal Chissell also published an article on individual and household climate action, encouraging adoption of these solutions.
  • Bringing together Intuit, Aspiration, and Copia to launch Intuit’s Climate Action Marketplace, enabling small businesses to take climate action. 75 percent of small businesses believe environmental sustainability is important to the future of the economy, and because small businesses comprise 90 percent of the global business population, Intuit’s new marketplace is harnessing a massive and untapped opportunity for collective climate action.

We utilized private-sector influence to help the world achieve drawdown by:

  • Sending a message to Congress and state legislators that the private sector supports bold climate policy. Drawdown Labs business partners signed a joint letter in support of the climate provisions in the Build Back Better Act—a crucial piece of climate legislation that passed in the House in November with the help of vocal private sector support, despite experiencing serious setbacks in the Senate this week. We also worked with our partner Allbirds to express public support for California’s Senate Bill 260, the Climate Corporate Accountability Act, which would require all U.S.-based businesses in California with over $1 billion in gross annual revenue to report their greenhouse gas emissions (GHG) and set science-based emissions reduction targets. 

In 2022, you can help expand our work to leverage the influence of the private sector and make every job a climate job.

  1. Read Climate Solutions at Work, the employee guide to the drawdown-aligned business 
  2. Start a workplace-focused All We Can Save Circle
  3. Sign up for our newsletter
  4. Support the work of Project Drawdown 

Stay tuned for more from Drawdown Labs in the new year.

More Insights

August 15, 2022
waves crashing onshore
Askov Finlayson, Etsy and Lyft join Drawdown Labs’ groundbreaking climate solutions consortium
Five new implementation partners—Doughnut Economics Action Lab, Evergreen Action, Rewiring America, Seneca Solar, and The Outdoor Policy Outfit—also join the effort to turn the tide on climate change San Francisco—Askov Finlayson, Etsy, and Lyft have joined a major climate solutions consortium led by Drawdown Labs—Project Drawdown’s private-sector testing ground for strategies to accelerate the safe and equitable adoption of climate solutions—as new business partners. Drawdown Labs business partners work to engage their employees in climate solutions and achieve a new bar for corporate climate leadership—meeting regularly, sharing insights, asking critical questions, and enjoying full access to Project Drawdown’s science-based resources and expertise. The three companies join Allbirds, Aspiration, Copia, General Mills, Google, IDEO, Impossible Foods, Intuit, Lime, LinkedIn, R&DE Stanford Dining, Trane Technologies, and Unity in Drawdown Labs’ signature initiative to mobilize the power of corporations to solve the climate crisis.  Five organizations have also signed onto the initiative as “implementation partners”—entities that will help businesses achieve their climate mitigation goals. They are Doughnut Economics Action Lab, Evergreen Action, Rewiring America, Seneca Solar, and The Outdoor Policy Outfit.  Implementation partners help Drawdown Labs work with its business partners and other businesses committed to helping the world achieve drawdown. Each is an expert in some aspect of Drawdown Labs’ work, such as advancing climate policy, shifting to climate-friendly investments and integrating climate justice into emissions reductions strategy. These new collaborators will bring their knowledge and operational capacity to help execute and enhance Drawdown Labs’ work to align the private sector with drawdown—the point in the future when levels of greenhouse gases in the atmosphere stop climbing and start to steadily decline, thereby stopping catastrophic climate change.  Drawdown Labs business partners commit to rigorous greenhouse gas emissions reduction targets; aspire to conform with the Drawdown-Aligned Business Framework; and pledge not to lobby against climate action, policy or science. They use their resources, influence, employees, community members, and customers to help the world reach drawdown. Implementation partners help Drawdown Labs business partners and the broader business community pull key climate leverage points and rapidly accelerate the deployment of climate solutions. They also collaborate on creating and promoting resources to elevate private-sector climate action. “Drawdown Labs partners are leading the transformation of their sectors—not simply playing at the edges of real change,” said Drawdown Labs Director Jamie Alexander in announcing the new partnerships. “They commit to challenge status-quo private sector leadership for faster, equitable climate action at unprecedented scale.” 
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June 27, 2022
Project Drawdown updates world’s leading set of climate solutions—adding 11 new solutions for addressing the climate crisis
by Mary Hoff
Five years ago Project Drawdown published a collection of “drawdown solutions,” technologies and practices that, if ambitiously implemented together, can achieve drawdown—the point in the future when levels of greenhouse gases in the atmosphere stop climbing and start to steadily decline, thereby stopping catastrophic climate change. A newly released update of this landmark analysis adds 11 new solutions and confirms with even more clarity and conviction that humanity has the solutions needed to reach drawdown quickly, safely, efficiently, and equitably. The update lays the groundwork for Project Drawdown’s next major effort: developing and helping to activate strategies for implementing climate solutions that also benefit human well-being, biodiversity, and more. Businesses, funders, organizations, and individuals are encouraged to use the updated solutions set as a resource for making wise choices as to how to direct their climate solutions efforts. Currently Available, Readily Scalable To assess the possibilities for putting the brakes on climate change, experts in fields from oceanography to mechanical engineering and artificial intelligence modeled the greenhouse gas and economic impacts of adopting currently available and readily scalable technologies and practices under two levels of adoption that roughly correspond to limiting warming to 2°C and 1.5°C, respectively. They updated the existing solutions by incorporating new population growth models and new data for 16 of the solutions (all 13 Transportation sector solutions, Family Planning and Education, Plant-Rich Diets, and Reduced Food Waste). They also added 11 new solutions assessing strategies for reducing greenhouse gases related to ocean resources, food production, methane management, and materials manufacturing and use.  All solutions are based on an extensive analysis of the scientific literature and sophisticated modeling and share six key traits that set them apart from other sets of climate mitigation strategies. They 1) are currently available, 2) are growing in scale, 3) are financially viable, 4) are able to reduce greenhouse gas concentrations in Earth’s atmosphere, 5) have a net positive impact, and 6) are quantifiable under different scenarios.  New Solutions The 11 new solutions are: Seaweed Farming – Seaweed farming is one of the most sustainable types of aquaculture. Expanding seaweed farming enhances carbon sequestration and boosts production of biomass that can be used for biofuel, bioplastic, livestock feed, and human consumption. Macroalgae Protection and Restoration – Macroalgae forests are among the most productive ecosystems on Earth. Protecting and restoring those habitats, enhances carbon sequestration in the deep sea.  Improved Fisheries – Improved fisheries involves reforming and improving the management of wild-capture fisheries to reduce excess effort, overcapitalization, and overfishing. This can reduce fuel usage and rebuild fish populations.  Improved Aquaculture – Aquaculture is one of the fastest-growing animal food sectors. Because some aquaculture systems are highly energy intensive, ensuring that part of the on-site energy consumption is based on renewable resources would reduce greenhouse gas emissions.  Seafloor Protection – Vast amounts of carbon stored in seafloor sediments risk release by bottom-trawling fishing. Bottom-trawling bans and establishment of Marine Protected Areas can protect this important carbon sink. Improved Cattle Feed – Optimizing cattle feeding strategies can lower the methane emissions produced within the ruminant digestive system. Nutrient-enriched diets of high-quality forages, additives, and supplements aim to improve animal health and productivity. Improved Manure Management – Livestock manure produces methane, a potent greenhouse gas. Advanced technologies and practices for managing manure can reduce the adverse climate impact of animal agriculture. Methane Leak Management – Methane, a potent greenhouse gas, is emitted during the production and transport of oil and natural gas. Managing methane emissions can reduce greenhouse gases in the atmosphere. Recycled Metals – Metals are extracted from nonrenewable ores. Recycled metals capitalize on already extracted materials—making it possible to produce goods more efficiently, reduce the need to extract new resources, and cut down on energy and water use.  Recycled Plastics – Recycling plastics requires less energy than producing new materials, saves landfill space, reduces environmental pollution, and decreases demand for fossil-fuel-based raw materials. Reduced Plastics – Plastic production has grown tremendously over the past century, mainly for short-term use. Reducing the amount of plastic used in nondurable goods can significantly reduce both greenhouse gas emissions and plastic waste. Highlights Among the highlights of the update: An initial investment of US$15.6 trillion (Scenario 1) would avoid or sequester more than 1,000 gigatons of carbon dioxide equivalent greenhouse gases between 2020 and 2050 and save nearly US$98 trillion in total operating costs over the lifetime of the solution.  Bumping the investment up to US$23.6 trillion (Scenario 2) would avoid or sequester more than 1,600 gigatons of gases and save more than US$140 trillion in lifetime costs.  Under Scenario 1, which aligns roughly with IPCC’s 2°C target, Food, Agriculture, and Land Use sector solutions have the greatest impact on greenhouse gases. Under Scenario 2, which aligns roughly with IPCC’s 1.5°C target, the Electricity sector jumps to the top for atmospheric greenhouse gas reductions.  Updating the Family Planning and Education solution created changes across all solutions, since it replaces the previous projection of 2050 population with a lower number, creating a lower demand for the other solutions. Notably, nearly half (46 percent) of the impact of the lower population projection is attributable to more developed countries because of the higher per-capita contribution. The impact of education is hard to quantify because it affects many things besides reproductive choices (e.g., ability to implement other solutions). In the Electricity and Buildings sectors, lower functional demand due to lower population projections means fewer emissions in the baseline (business as usual) scenario, which means it’s easier to achieve climate goals.  Changes in the Transportation sector are mainly due to newer and better data. We’re seeing more potential for electrification, especially in freight and public transit. Small changes in adoption can result in big impacts due to the large number of passenger miles globally.  There are lots of opportunities for improvement in the Industry sector. Small increases in adoption can make a big difference because of large volumes of materials. Shifting to low-emissions-intensity materials is the source of most of the gain. Some industries (e.g., steel) can show only modest gains in energy efficiency; the biggest opportunities are for switching to new materials instead.  New data on emissions for 88 commodities made a big difference in the Food, Agriculture, and Land Use sector. Plant-Rich Diets and Reduced Food Waste are now at the top of the potential impact list in Scenario 1 and are right after Onshore Wind Turbines and Utility-Scale Solar Photovoltaics in Scenario 2. Even though population estimates declined, new diet and emissions factors more than made up for the savings. Potential reductions are likely even higher than what we’re seeing here. Protecting intact coastal wetlands such as mangroves is the most effective solution in the Coastal and Ocean Sinks sector. Seaweed has high sequestration potential. Protection and restoration have many co-benefits. Fisheries improvements that increase fish stocks mean more fish die in the ocean and so more biomass is sequestered in the deep ocean. Methane reduction is important because it can produce quick, measurable results critical for reaching net zero by 2050. Methane reduction provides big opportunities for greenhouse gas reductions at a relatively low cost. Eliminating leaks from the oil and gas production sector is cost-effective and simple. Landfill methane capture is a clear win. In sum, we confirmed that the practices and technologies implemented to reduce greenhouse gas emissions will more than pay for themselves in lifetime savings. In addition, many of the solutions have bonus benefits for reducing poverty, increasing equity, and protecting endangered animals and ecosystems. So solving the climate crisis is both a life-saving and money-saving move for future generations. Research Team Fellows and staff who played key roles in the updates include Chad Frischmann, Mamta Mehra, Mahmoud Abdelhamid, Zak Accuardi, Mohammad Ahmadi Achachlouei, Raihan Ahmed, Carolyn Alkire, Ryan F. Allard, Jimena Alvarez, Chirjiv Anand, Jay H. Arehart, Senorpe Asem-Hiablie, Jay Barlow, Kevin Bayuk, Renilde Becqué, Erika Boeing, Jvani Cabiness, Johnnie Chamberlin, Delton Chen, Wu Chen, Kristina Colbert, Leonardo Covis, Susan Miller Davis, Tala Daya, Priyanka DeSouza, Barbara Rodriguez Droguett, Stefan Gary, Jai Kumar Gaurav, Anna Goldstein, Miranda R. Gorman, João Pedro Gouveia, Alisha Graves, Martina Grecequet, Karan Gupta, Zhen Han, Zeke Hausfather, Yuill Herbert, Amanda Hong, Ariel Horowitz, Ryan Hottle, Troy Hottle, Sarah Eichler, David Jaber, Marzieh Jafary, Mel De Jager, Dattakiran Jagu, Emilia Jankowska, Heather Jones, Daniel Kane, Kapilnarula, Sumedha Malaviya, Urmila Maldvakar, Ashok Mangotra, Alison Mason, Mihir Mathur, David Mead, Aven Satre-Meloy, Phil Metz, Ruth Metzel, Alex Michelko, Ida Midzic, Karthik Mukkavilli, Sarah Myhre, Amrita Namasivayam, Kapil Narula, Rob Newell, Demetrios Papaioannou, Michelle Pedraza, Robin Pelc, Noorie Rajvanshi, George Randolph, Abby Rubinson, Adrien Salazar, Aven Satre-Meloy, Jon Schroeder, Celina Scott-Buechler, Christine Shearer, David Siap, Kelly Siman, Leena Tähkämö, Ernesto Valero Thomas, Eric Toensmeier, Shahaboddin Sean H. Toroghi, Melanie Valencia, Andrew Wade, Marilyn Waite, Ariani Wartenberg, Charlotte Wheeler, Christopher W. Wright, Liang Yang, Daphne Yin, Abdulmutalib Yussuff, and Kenneth Zame. Other Resources Two of the studies behind the new results have been released in peer-reviewed journals. Emilia Jankowska, Robin Pelc, Jimena Alvarez, Mamta Mehra, and Chad Frischmann published a report on the six new ocean-related solutions in PNAS in June. Miranda Gorman, David Dzombak, and Chad Frischmann published an article on the metals recycling solution in the September 2022 Resources, Conservation and Recycling. In addition to releasing the new solutions and updating existing ones, Project Drawdown put its research models—which help quantify the potential size and economics of different climate solutions—into the public domain. This process is still in the early stages, and many pieces of software are still under development. Interested individuals can check out the ongoing work on Github, where Python and Excel versions of the models are being worked on, along with user interfaces, data management tools, and other software tools. 
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